I have a lot of lotions but this is the only one I've used up. It has this really nice light smell. It leaves my skin actually feeling moisturized after whereas some really well known brand name lotions don't. This one feels very soothing on the skin. What I think makes me use this one the most is the packaging. Because it's a snap on cap it makes accessing it easier rather than a twist on or off cap. So that helps me use it more consistently than even pump lotions.